Users will soon have a new feature that permits them to cut down on the volume of AI-created content appearing in their timelines. This initiative comes as the platform disclosed that it presently contains in excess of 1 bn AI videos.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a full-scale launch. This advancement coincides with a increase in AI-generated material, spurred by recent content generation software.
The Broader AI Trend
Recent reports that approximately a tenth of the most rapidly expanding content creators on a popular video site only show content made by AI. A large amount of this output is classified as low-quality AI content, a phrase for poor-quality, mass-produced content that is often absurd or dreamlike.
Based on user feedback that a lot of users enjoy content produced via AI tools, ranging from digital art to science explainers, and we intend to offer the community the option to adjust the amount of that, according to their own preferences,” stated a platform representative.
Scale of AI Content
The platform announced that there are presently over a billion videos on its app tagged as artificially created. In total, more than 100 mn pieces of content are added to the app daily, making AI-generated material a limited percentage of its complete catalog.
How to Adjust Settings
Users will be capable of decrease or raise the amount of artificial media they watch by using the content preference setting in the app and picking AI-made media. Other topics that can already be adjusted under the filter encompass news, clothing, cosmetics, and movement.
Content Labeling and Policies
Its guidelines require creators to tag convincing AI-generated content, and it bans malicious AI impersonations of well-known individuals or emergencies. Any realistic AI-generated clip that is not labeled can be deleted under its community policies.
Additionally, the app will now add an “AI-made” watermark to content produced via its own AI tools, or flagged by an collaborative effort for spotting artificial media. This step is aimed to stop users from attempting to evade the tagging system.
AI Literacy Programs
The company is additionally introducing a $2m awareness program for specialists and groups to develop educational content about using AI responsibly. This initiative will support charitable organizations focused on educating coding and technology.
Content Safety Approach
The video-sharing app has defended its moderation strategy, amid controversy over intentions to lay off a large number of content moderators in Britain. TikTok is expected to eliminate a significant number of roles in its content moderation team in its British office, with worker representatives and online safety experts expressing worry that people are being substituted by machine-led review.
A trust and safety lead explained that people-led review would remain essential, but artificial intelligence can safeguard staff by eliminating the most graphic content prior to it gets reviewed by people. TikTok reported a 76% decrease in shocking and graphic content seen by human moderators over the previous year due to reliance on its AI tools.
It is vital to integrate staff and AI to ensure user safety,” the executive stated. “We’ll have people as integral to the approach, but we also think it’s highly necessary to limit contact with unsafe media as quickly as possible, which is why a lot of the machine support is really helping us process content quickly.”
